This page explains the common problems that happen with WhatsApp templates.
Common issues
- Template not approved yet.
- Template rejected by Meta review.
- Wrong variable count or variable formatting.
- Category or language mismatch.
- Template synced in Meta but not visible in the app yet.
What to check
- Confirm the template status in Meta and in the app.
- Check placeholders and variable ordering.
- Re-sync templates if approval was recent.
- Verify the channel is the correct one before debugging.
Last modified on April 24, 2026